Privacy Policy
Afridi Cars Ltd (“we”, “our”, “us”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and protect the information you provide when using our website or contacting us directly.
1. Information We Collect
We may collect and process the following personal data:
Personal details: Name, email, phone number, and address
Vehicle details: Information on vehicles you buy, sell, or enquire about
Financial details: Information required for finance or payment processing
Technical data: IP address, browser type, and cookies
Communication data: Messages or calls between you and our team
2. How We Use Your Information
We use your information to:
Process car sales, purchases, and finance applications
Communicate with you about vehicles or services
Send marketing or promotional offers (only with your consent)
Comply with legal and regulatory obligations
Improve our website and customer experience
3. Lawful Basis for Processing (GDPR)
We process personal data under the following lawful bases:
Contractual necessity – for vehicle sales or finance
Legitimate interest – to improve our services
Legal obligation – to meet legal requirements
Consent – for marketing and promotional messages
4. Data Sharing
Your data may be shared with:
Finance partners for credit applications
Warranty providers such as Evolution Warranties
Professional advisors (accountants, legal consultants)
Service providers (hosting, analytics, and marketing tools)
We do not sell your personal information to third parties.
5. Cookies and Tracking Technologies
Our website uses cookies to improve your browsing experience and gather analytics to enhance our services. Cookies are small text files stored on your device when you visit our site.
Why We Use Cookies
To improve website performance and load speed
To save preferences such as language or location
To analyse visitor behaviour for website improvements
To deliver relevant ads on Google or social media platforms
6. Cookies Used
| Cookie Name | Type | Purpose | Duration |
|---|---|---|---|
| PHPSESSID | Essential | Maintains session information for logged-in users and forms | Session |
| _ga | Analytical | Google Analytics – tracks user interactions | 2 years |
| _gid | Analytical | Distinguishes users for analytics | 24 hours |
| _gat_gtag_UA_XXXX | Analytical | Controls request rate to Google Analytics | 1 minute |
| cookie_consent | Functional | Records user cookie consent choice | 1 year |
| fr | Marketing | Used by Facebook to show targeted ads | 3 months |
| _fbp | Marketing | Facebook Pixel for remarketing campaigns | 3 months |
| IDE | Marketing | Used by Google Ads for advertising purposes | 1 year |
7. Managing Cookies
You can control or delete cookies through your browser settings. Disabling cookies may affect your experience on our website. To learn more, visit www.aboutcookies.org.
8. Data Retention
We retain personal information only as long as necessary for the purposes it was collected, including legal and accounting requirements.
9. Your GDPR Rights
You have the right to:
Access your personal data
Request correction or deletion of your data
Withdraw consent for marketing at any time
Object to or restrict processing of your data
Request a copy of your data (data portability)
To exercise your rights, email us at info@afridicars.co.uk.
10. Data Security
We use SSL encryption, secure servers, and restricted access to protect your personal data from unauthorised use or disclosure.
11. Updates to This Policy
We may update this Privacy Policy from time to time. The latest version will always be available on our website with the updated date shown above.
12. Contact Us
If you have any questions or concerns about how we handle your data, please contact us at:
Afridi Cars Ltd
158A Beachwood Road, Luton LU49RY
Email: info@afridicars.co.uk
Phone: +44 7428 176615